Building a website that communicates your brand values to your customers or clients is something many people and businesses are doing nowadays. Since online shopping has become so prominent in the past few years, everyone has been getting on that train and taking their business online. That includes artists as well.
Artists need different features and services to show their work and creative liabilities through their websites. Also, not many artists have the time and resources to learn how they build their own websites from the ground up. Therefore, we have compiled a list of our top 10 picks for the best website builder for artists so that they can find a builder that suits their needs in an easier and faster way. You can check out which website builders made it to our list via our comparison chart below, and stick with us to find out more about each builder separately.
Check Our Top 10 Best Artists Website Builders:
- Wix Website Builder – best overall website builder
- Pixpa – best for gallery functionality
- Squarespace – best all-in-one website builder
- Format – best for creating portfolios
- Shopify – best for selling online
- SmugMug – best for photographers
- Weebly – best uptime
- Zyro – best budget-friendly builder for artists
- Zenfolio – best for managing visual content
- SITE123 – best for simplicity
How to Choose the Best Website Builder for Artists
As you already might know, the art sector is an ever-changing and demanding industry with new trends emerging almost every week. Because of that, artists always need to be on the lookout for the newest and hottest trends and hop on them as soon as they are born. Thus, in addition to displaying their skills and creativity online, artists also need to drive traffic and generate profits.
Creating a website is the best way for artists to showcase their skills and talents while also selling their work and targeting as many people as possible. The Internet exposes artists to the largest audience there is. That is why artists need the best builder they can find for their websites. Also, the builder should offer all the features an artist might need to make their website shine and stand out in the vast online world. Some of the features artists need to look out for when choosing the best website builder are:
- Photo display – when choosing a website builder, look for one that supports a high-quality photo display so that you can display your visual content in the best way possible. This feature is even more critical for those who want to create an online art portfolio website.
- SEO optimization – SEO is crucial for all kinds of websites, whether you’re an artist, retailer, or work in any other industry. Finding a builder that offers SEO-optimization for your website will allow you to rank higher on Google and thus be among the first options people see when they are looking to buy art online. In turn, you will increase traffic and sales, and more people will know about you and your work.
- Templates – make sure to find a builder with a wide array of high-quality templates from which you can choose for your website. That way, you will have a unique theme on your website that is high-quality and not seen before on other sites.
- Mobile compatibility – another essential feature you should look for in a builder is mobile compatibility. Namely, you need to make sure that your website will be optimized for mobile users and will look just as great as the desktop version. Also, some builders offer websites that are optimized for all screen sizes, which is an excellent feature to have.
The Top 10 Best Artists Website Builders
- Overall Score: 4.9
- Ease-of-use: 5.0
- Features: 5.0
- Support: 4.9
- Pricing: 5.0
- eCommerce features: 4.9
Wix is a household name in the website building business. It has been around since 2006, and ever since then, it has been improving its services and adding features continuously. Wix is a suitable choice for anyone, no matter their background or their line of work, who wants to build a website and sell online.
Not only is it the best overall website builder on our list, but it is also suitable for online selling and offers many excellent eCommerce features and tools to its users.
Pros:
- 800+ templates
- Easy to use
- ADI Builder
- Wix Art Store
Cons:
- If users want to switch their template after their site goes live, they will lose their content
- Not as mobile-optimized as other builders
Wix is best known for its high-quality templates and wide range of features and third-party apps. Also, it is known for making modern and unique websites suitable for all kinds of industries, including art.
Plan | Connect Domain | Combo | Unlimited | VIP |
Price | US $4.50/month | US $8.50/month | US $12.50/month | US $24.50/month |
Number Of Products | Unknown | Unknown | Unknown | Unknown |
Free Trial | Yes | Yes | Yes | Yes |
Additional Feature |
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Unique Features:
Wix ADI
Wix ADI is the ideal feature for beginners. Namely, it creates your whole website from scratch all by itself. You will only need to answer a few questions regarding your website and how you want it to look, and that’s it. It will ask you want your website is to include, and what are your personal design preferences and based on that information, it will build your website.
Thus, with Wix ADI, not only will you get a whole website tailored to your needs and preferences, but you will also get it without lifting a finger! Wix ADI will build your website fast and have it up and running in no time.
Wix Art Store
You can find the Wix Art Store widget in the App Market and easily add it to your website. Also, the Wix Art Store widget is free of charge for all Wix users. With the Art Store, you will get features like the ability to sell digital and printed artwork, create a custom license for your work, add a custom watermark to your art for protection against unauthorized third-party users, and choose from twelve layouts that you can customize and create a personalized design.
However, the Wix App Market offers many other widgets that you can get for your site. For instance, you can get an event calendar, Wix events widget, Wix Pro Gallery, Wix Video, Gift Card, Wix Chat, Wix Forms and Payments, and many other widgets from the Wix App Market.
Wix is a website builder jam-packed with features and third-party apps that you can use on your website. It also offers hundreds of high-quality templates and an ADI builder that can do all the work for you. So, if you’re someone who wants a modern website with many features and options for your clients, then Wix is definitely an excellent choice. If you want to learn more about Wix and all it has to offer, check out our expert review on the builder.
- Overall Score: 4.5
- Ease-of-use: 4.6
- Features: 4.5
- Support: 4.4
- Pricing: 4.6
- eCommerce features: 4.4
Pixpa is number five on our top 10 picks for the best website builders for artists lists. It is designed to be accessible and usable to everyone, with its no-code philosophy and affordable prices. Pixpa offers unique template designs and many features that you can add to your website.
Pixpa’s templates are mobile-friendly, and users can choose from multiple gallery options. Also, Pixpa’s templates can be customized entirely with the help of its intuitive visual editor and drag-and-drop builder.
Pros:
- Free trial
- Drag-and-drop builder
- Intuitive visual editor
- Multiple gallery options
Cons:
- Harder to use and learn compared to competitors
Pixpa is best for those who need an affordable plan that still has enough features they can use to create a professional artistic website.
Plan | Light | Personal | Expert | Business |
Price | US $5/month | US $10/month | US $15/month | US $24/month |
Number of Products | None | 5 | 50 | 1,000 |
Free Trials | 15 day free trial | 15 day free trial | 15 day free trial | 15 day free trial |
Additional Feature |
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Unique Features:
Design
Pixpa has many fully customizable templates you can choose from for your website, which include templates for:
- Photography
- Online Stores
- Creative Services
- Fashion
- Small Businesses
- Weddings and Events
- Blogs
- Personal & CV
In addition to the templates mentioned above, Pixpa also offers dedicated and mobile-friendly client galleries for your website. You can create dedicated public or private client galleries for your clients. You can also create a personalized private gallery for each of your clients separately to show them work that is specifically made for them.
Each album you create will have a unique link and a stunning landing page. Also, with Pixpa’s collaboration and sales tools, you can enable your clients to view, proof, buy, and download pictures on any device, including phones, computers, and tablets.
Online Stores
Pixpa also allows you to create an online store where you can sell your work. You can sell all kinds of things, including physical products, services, digital content, and photos. Thus, not only can you sell your art, but you can also sell services like doing projects, conducting workshops, photography, and more.
You can sell your photos as downloads and prints if you want and collect payment via your PayPal or Stripe account. Also, you will get many helpful eCommerce features for your store, like:
- Shopping Cart
- Managing orders
- Managing shipping rates
- Abandoned carts
- Managing inventory
- Product listing
- Discount coupons and more
Pixpa is an affordable website builder suitable for artists on a budget. With it, you can create a stunning website and private or public galleries for your clients. To find out more about Pixpa, read our expert review on the builder.
- Overall Score: 4.8
- Ease-of-use: 4.9
- Features: 5.0
- Support: 4.7
- Pricing: 4.7
- eCommerce features: 4.9
Squarespace is one of the best all-in-one website builders on the market. It is designed with artists in mind, so it offers many opportunities for artists to express and showcase their creativity online.
With Squarespace, you can create a beautiful website that will showcase your work and sell it to clients. You will be able to add an online store through which clients can easily buy your work.
Pros:
- High-quality templates
- Drag-and-drop builder
- Ability to change templates once the site is live
- Ability to access the source files
Cons:
- Not as beginner-friendly as other builders
- More expensive compared to competitors
Squarespace is best known for its artistic templates that are entirely customizable and designed for art-related websites. It also comes with built-in engines for both blogging and eCommerce, which you can use if need be.
Plan | Personal | Business | Commerce (Basic) | Commerce (Advanced) |
Price | US $19/month | US $33/month | US $36/month | US $65/month |
Number of Products | None | Unlimited | Unlimited | Unlimited |
Free Trials | Yes | Yes | Yes | Yes |
Additional Feature |
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Unique Features:
Templates
With Squarespace, you can choose from a plethora of different templates meant for many different industries, including:
- Art & Design
- Photography
- Health & Beauty
- Fashion
- Entertainment
- Media & Podcasts
- Local Business
- Personal & CV
- Professional Services
- Food
- Travel
- Events
- Weddings
- Home & Décor
- Nature & Animals
As you can see, you can find a template for almost every kind of business at Squarespace. All the templates are made by designers and offer a modern and sleek look that can emphasize your products or art. Squarespace’s templates are specifically designed to help you put your art first. Also, if you can’t find a suitable template from Squarespace’s wide range of pre-made templates, you can pick a blank theme and customize it from the ground up.
Features Made for Artists
The first feature we would like to mention here is Squarespace’s image manager. You can choose, edit, and integrate multiple images into your website with the image manager. Also, you can use features and tools like:
- Rag-and-drop image adjustment
- Content Delivery Network
- Lightbox presentation
- Automatic image scaling
- Progressive and responsive image loading
- Focal point control
- Getty Images integration
- Upload photos from external resources
- Image SEO
- Adobe Image editor
- Metadata importing
With Squarespace, you can also add a gallery to your website and update it with new content when you need to. Also, you can add blocks to your gallery, including photo/video integrations, presentations, slideshows, grid layouts, sliders, multiple display effects, and many more.
Another helpful thing you can do with Squarespace is create a personalized show window design. With a personalized show window design, you will have a place where you can create and update product lists, introduce special deals, add image galleries or update your existing ones, add and customize product descriptions and SKUs, and more.
Squarespace is a website builder specifically made for all kinds of artists. It has everything you need to create a modern website where you can present and sell your work and add a personal touch to it. To learn more about Squarespace, check out our expert review.
- Overall Score: 4.7
- Ease-of-use: 4.8
- Features: 4.9
- Support: 4.6
- Pricing: 4.7
- eCommerce features: 4.6
Format is an online portfolio-builder with responsive templates and clean layouts. It offers many templates tailored for artists, designers, illustrators, photographers, architects, and models.
With Format, you will be able to create a highly visually-pleasing portfolio that focuses on your art. The builder supports high-resolution images, which is a critical feature to consider for artists.
Pros:
- Easy to use
- Mobile-responsive
- Ideal for artists
- No coding is required
Cons:
- No free plan
- Not many opportunities to customize layouts
Format is best known for its attention-grabbing portfolio templates that are ideal for artists looking to create their own online portfolios.
Plan | Basic | Pro | Pro Plus |
Price | US $7/month | US $8/month | US $13/month |
Number of Products | 100 | 1,500 | Unlimited |
Free Trials | 14-day trial period | 14-day trial period | 14-day trial period |
Additional Feature |
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Unique Features:
Templates and Galleries
Format provides pre-made templates for many different professions. The templates that you will get to choose from include templates for:
- Photography
- Art
- Video
- Design
- Wedding photography
- Makeup & Fashion
- Illustration
- Models
- Architecture
- Writing
- Students
- Marketing
When it comes to galleries, you can choose what they will look like and pick from horizontal scroll, vertical scroll, tiled, slideshow, and fullscreen galleries.
Professional Tools
Among Format’s professional tools, the first one we want to mention is eCommerce capabilities. Namely, with Format, you can create an online store on your website where you can directly sell whatever you want to clients. You can sell all types of products, packages, prints, digital products, and Lightroom presets without any additional sales fees. Thus, you will keep 100% of your income with Format.
Format also provides a set of SEO tools that will help with your online visibility and make your website pop up to as many clients as possible. Another excellent Format feature you will get is the ability to register, transfer, and connect a custom domain that will boost your professionalism in the eyes of your clients.
Also, with Format, you can protect your work from unauthorized usage by setting up a warning for anyone trying to save your work with a right-click or by adding a watermark to your content.
Format is ideal for anyone who wants to set up their online portfolio to showcase and sell their work. It provides all the necessary features an artist might need to get online. To find out more about the builder, read our expert Format review.
5.
- Overall Score: 4.6
- Ease-of-use: 4.6
- Features: 4.5
- Support: 4.7
- Pricing: 4.5
- eCommerce features: 4.9
Shopify is hands-down the best eCommerce website builder on our list. As such, it is suitable for all artists who want to sell online and increase their profits. With Shopify’s software, artists can build professional online stores and add them to their website alongside their product galleries and all other content they want to have.
Pros:
- Excellent and professional eCommerce features
- Easy to use
- Great opportunities for integration with third-party apps
Cons:
- Focused on selling and eCommerce rather than design and customization
Shopify is best known for its professional eCommerce features and excellent sales and marketing tools. Also, it provides excellent synchronization options and integration with third-party apps.
Plan | Basic | Shopify | Advanced |
Price | US $29/month | US $79/month | US $299/month |
Number of Products | Unlimited | Unlimited | Unlimited |
Free Trials | 14-day trial period | 14-day trial period | 14-day trial period |
Additional Feature |
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Unique Features:
eCommerce
Building your online store with Shopify comes with plenty of advantages. One of those advantages is that your online store will be mobile-optimized and ready for those who like to shop on their phones. Also, your online store will come with a built-in mobile commerce shopping cart. What’s best, your clients will be able to browse your website and online shop via desktop, mobile, and tablet.
Shopify users can work with one of Shopify’s experts who can help them build their online store from scratch. They will also be able to sell in more than 50 languages, accept credit cards, and choose from 100 payment gateways with Shopify.
Another feature that your online store will have is abandoned checkout recovery. Namely, you will be able to recover lost sales by sending an email to clients reminding them that they have items in your shop that they have not checked out. And the email is sent automatically, so you won’t have to check each abandoned cart and send an email to everyone separately.
Marketing Tools
An essential marketing tool that everyone should have is an SEO-optimized website. With Shopify, your website will be fully SEO-optimized because Shopify supports many SEO best practices like customizable H1, title, and meta tags.
Another tool that can help your marketing strategy is providing discounts. And with Shopify, you can do just that. You can create discount codes and promotions for your clients and boost your sales and customer satisfaction along the way. Also, you will be able to sell on Facebook directly without your clients having to leave Facebook and open your website to buy something from you. And you will be able to integrate your website with many social media platforms like Pinterest, Facebook, Twitter, Instagram, and Tumblr.
Shopify is one of the best website builders for online selling on the market. It provides all kinds of eCommerce and marketing features that will help you boost your sales and attract more clients. If you want to find out more about Shopify, you can do so by reading our expert review on the builder.
- Overall Score: 4.4
- Ease-of-use: 4.3
- Features: 4.6
- Support: 4.3
- Pricing: 4.4
- eCommerce features: 4.4
SmugMug is a website builder tailor-made for photographers and photography enthusiasts. That doesn’t mean that other artists cannot use the builder cannot make an excellent website for their work, of course. SmugMug comes with many features and tools for all artists; however, it mainly focuses on photographers.
Some of those features include unlimited storage, third-party integrations, and excellent eCommerce functionality.
Pros:
- Unlimited storage
- eCommerce functionality
- Password and watermark protection
Cons:
- Not very flexible
SmugMug is best for photographers that need photography-centered features and tools.
Plan | Basic | Power | Portfolio | Pro |
Price | US $9/month | US $13/month | US $28/month | US $42/month |
Number of Products | Unlimited | Unlimited | Unlimited | Unlimited |
Free Trials | 14-day free trial | 14-day free trial | 14-day free trial | 14-day free trial |
Additional Feature |
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Unique Features:
Protection Methods and Third-Party Integrations
SmugMug takes the security of your photos seriously and offers multiple ways for you to protect them. With SmugMug, you will always know that your work is safe from unauthorized downloads and uploads. The method you choose to protect your content depends on the plan you buy. SmugMug’s protection methods include custom watermarks, right-click protection, and password protection.
Also, with SmugMug, you can upload as much content as you want, benefit from the partnerships SmugMug has with professional printing companies, integrate your website with many social media platforms, and sync your photo libraries with Lightroom.
You can also download SmugMug on Apple and Android phones and view your photo galleries on Apple TV.
Lastly, SmugMug provides an extensive FAQs section, and its team is available to SmugMug users via email if they encounter any issues.
SmugMug is an excellent choice for photographers who want to sell and promote their work. It is a great and affordable way for creatives to get online and show their skills for all the world to see. If you want to learn more about SmugMug, you can do so by reading our expert review.
- Overall Score: 4.3
- Ease-of-use: 4.3
- Features: 4.3
- Support: 4.1
- Pricing: 4.4
- eCommerce features: 4.4
Weebly is a website builder that offers a free plan and is easy to use. As of recently, it has gained robust eCommerce features and a drag-and-drop editor. Thus, users can now also sell their products via Weebly and create a great website.
Weebly also provides an excellent uptime of 99.98%, which means that Weebly users will rarely experience downtime or other related issues.
Pros:
- Ability to change templates even when the website is live
- eCommerce functionality
- Blog functionality
Cons:
- The templates have a straightforward and non-eye-catching design
Weebly is best for those who need a reliable builder that offers excellent uptime and speed. It is also suitable for those who want to try out a free plan before committing to a particular website builder.
Plan | Free | Connect | Pro | Business |
Price | US $0 | US $5/month | US $12/month | US $25/month |
Number of Products | Unknown | Unknown | Unknown | Unknown |
Free Trials | Yes | Yes | Yes | Yes |
Additional Feature |
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Unique Features:
Excellent Uptime
Weebly offers an uptime guarantee of 99.98%. An uptime of 99.98% is an excellent indicator of a builder’s reliability and overall speed. Also, Weebly hosts its websites on its dedicated servers, which allows its website to have fast loading times.
Weebly’s fast loading times and excellent uptime will boost your website’s overall SEO. That is because search engines like Google take loading times and speed into consideration when ranking websites.
Weebly App Center
Weebly has an extensive App Center where you can find apps for eCommerce, communication, marketing, social apps, and site tools & features.
eCommerce – in the eCommerce section of the app store, you can find apps that will help you to start selling, with shipping & fulfillment, and with tracking stats and reports. Some of the eCommerce apps include, but are not limited to:
- Paid Members
- Printful
- Mobile Converter
- Sales Pop
- Better Coupon Box
- Gift Up
- Store metrics, and more.
Communication – in the communication section, you can find apps with which you can add forms and polls, live chat, and a translation option to your website. Communication apps you can get from the Weebly App Center include:
- Facebook Live Chat
- Quick Facebook Chat
- ConveyThis
- Form
- Multilanguage
- Bablic Translation
- Form Builder and more.
Marketing – you can find apps for advertising, email marketing, and SEO in the marketing section of the Weebly App Center. Some of the marketing apps include the following:
- Google Ads by Kliken
- Sales Pop
- Privy
- Promo Bar
- Gobot
- Product Recommender
- Email Signup Form
- Job Board
- Social Boost, and more.
Social – in the social section, you can find apps for image feeds, social buttons, reviews & testimonials. Some of the apps include:
- Comments Plus +
- Social Sharing
- Heyoya
- Social Media Stream
- Comments + Reviews
- Testimonial Slider
- Twitter-fu
- Testimonial Builder, and more.
Site Tools and Features – Weebly provides a plethora of apps in this section, including apps for:
- Audio
- Bookings
- Calendars
- FAQ
- Counters
- Images
- Maps
- Structure
- Video
- Scrolling
Overall, Weebly is a powerful and reliable website builder that provides access to hundreds of third-party apps via its App Center. If you are looking for a builder that can help you build a fast and responsive website and that will let you try it out for free first, Weebly is the way to go. If you want to learn more about Weebly, check out our expert review on the website builder.
- Overall Score: 4.2
- Ease-of-use: 4.1
- Features: 4.1
- Support: 4.3
- Pricing: 4.4
- eCommerce features: 4.3
Zyro is a newer website builder that emerged recently on the market. However, it has already become known in the industry as a modern, easy-to-use, and highly affordable website builder.
Zyro allows its users to express themselves as freely as they want through their websites and its designs are both visually appealing and cheap.
Pros:
- Easy to use
- Drag-and-drop builder
- Offers affordable eCommerce features
Cons:
- It has a lot fewer art-centered features compared to its competitors
Zyro is best for artists looking for a builder that lets them express their creative side and sell online at low prices.
Plan | Website | Business | Online Store | Advanced Store |
Price | US $2.90/month | US $4.90/month | US $8.90/month | US $15.90/month |
Number of Products | None | Up to 100 | Up to 100 | Up to 2,500 |
Free Trials | Yes | Yes | Yes | Yes |
Additional Feature |
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Unique Features:
Support and Built-In Tools
With Zyro, you will get round-the-clock 24/7 customer support. Namely, Zyro’s team is available for users at any time and ready to help with any issues they might face.
Zyro also provides a lightning-fast setup process and the ability for its users to sell on multiple platforms, not just on their website. You can sell your work on many social media platforms, like Facebook, Amazon, and Instagram. Also, with Zyro, you can manage your inventory, shipping, and taxes all in one place with the help of their powerful automatic tools.
You can also use Zyro’s AI and marketing tools to grow your business and reach even more people from all over the world. For example, you will get a slogan generator, an AI content generator, a logo maker, a business name generator, an AI heatmap, etc.
Among its powerful built-in features, Zyro has integrated SEO features that will help rank faster and higher on search engines like Google. Zyro’s websites are mobile-optimized, and you can edit and customize what your website looks like on mobile devices by switching to mobile view.
Other Zyro features include:
- Image resizer
- Privacy policy generator
- Refund policy generator
- AI Slogan generator
- AI Writer
- AI Background remover
- AI Blog title generator
- An AI Image upscaler
- Terms and conditions generator
Zyro is a modern and powerful website builder that offers many efficient built-in tools and features. Also, its support team is available for its users at all times and ready to help in any way it can. To find out more about Zyro, check out our expert review.
- Overall Score: 4.1
- Ease-of-use: 4.1
- Features: 4.2
- Support: 4.1
- Pricing: 4.2
- eCommerce features: 4.1
Zenfolio is a website builder meant for various visual artists. It is suitable for all kinds of artistic content, including photos and videos. Its templates are classy and professional, and it offers excellent tools for web designing.
Zenfolio is also suitable for selling products online, including prints, digital downloads, photography gifts, and packages.
Pros:
- eCommerce functionality
- Drag-and-drop editor
- Mobile-friendly templates
Cons:
- A limited selection of templates
Zenfolio is best for those that want to showcase, manage, and sell visual content like photos and videos. Also, the setup process with Zenfolio is relatively straightforward and fast and won’t take up a lot of time at all.
Plan | Portfolio | Portfolio Plus | ProSuite |
Price | US $8/month | US $18/month | US $36/month |
Number of Products | 15GB | 100GB | 1,000GB |
Free Trials | No | No | No |
Additional Feature |
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Unique Features:
Customizable Templates and Galleries
With Zenfolio, you can choose from 11 templates that you can customize further. The templates are also mobile-optimized and well-designed, and you can customize them by adding numerous features, tools, portfolio website animations, fonts and colors, and a logo.
Also, you can pull Instagram photos into your website and choose between multiple layout options. Furthermore, you can create custom video and photo galleries, add custom watermarks to your content, track client interactions with your content, allow digital downloads, and add tags to your photos and videos.
eCommerce Features
When selling with Zenfolio, you will not have to use any third-party payment processing apps because Zenfolio offers integrated payment processing. Also, you will be able to use features like order management tools, photo-book tools, features that will allow you to create product packages easily, and unlimited price variants. You will also be able to sell in multiple currencies.
Zenfolio offers powerful website-building tools and features coupled with efficient eCommerce features.
- Overall Score: 4.0
- Ease-of-use: 4.0
- Features: 3.9
- Support: 4.0
- Pricing: 4.2
- eCommerce features: 4.0
SITE123 is a website builder that is great for beginners overall. Namely, it is a simple builder that offers a free plan and a cheap premium plan, making it ideal for artists who are just starting out. Also, SITE123 users do not have to possess any coding or tech-related skills to use the builder.
You can create both an online store and a blog with SITE123 and thus sell and show your work online.
Pros:
- Mobile-optimized
- Free plan
- Free custom domain registration
- eCommerce functionality
Cons:
- Not many templates and not as focused on artists as other competitors
SITE123 is best for artists who need a simple, easy-to-use builder to create simple websites and sell online.
Plan | Free | Premium |
Price | US $0/month | US $5.80/month |
Number of Products | Unknown | Unknown |
Free Trials | Yes | Yes |
Additional Feature |
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Unique Features:
Business Features
SITE123 offers great business features for artists, including eCommerce, email marketing, and SEO tools. When it comes to selling online, you can only get SITE123’s eCommerce features by buying its premium plans. With the free plan, you will not get the chance to explore its online store, but don’t worry, we’re here to tell you all about it.
Namely, SITE123’s eCommerce system is pretty simple and easy to use, and you can access it from your site editing menu. When you enter SITE123’s eCommerce system, you will be able to add products, read reviews, see orders, and more.
When it comes to SEO, SITE123 has an SEO adviser tool that you can find in your website’s settings menu. The tool analyzes your current SEO and gives you information on what you can improve. There is also a section called SEO Pages – Audit, where you can check the score of your meta titles, keywords, and meta tags.
Moving on, you can find a mailing list on your dashboard which allows you to import your subscriber list. Also, you can send marketing and promotional messages to your subscriber list when you have certain offers or deals in place.
SITE123 is an inexpensive way to get online and build and simple website where you can sell your art. It is simple to use and learn and comes with a free plan with which you can try out some of its features. To learn more about SITE123, you can read our expert review on the builder.
How Can a Website Builder Help You as an Artist?
As an already-established and well-known artist, you might not need a website at all. However, a website builder can help artists who do not have a well-known brand or loyal, returning customers to buy their work or order custom art.
A website builder can help such artists as it can get them online and help them be seen in the vast world of the Internet. By boosting your SEO and generally helping you create your online presence, a website builder can help you attract more clients who may potentially become regular customers and recommend you to their friends and family. Thus, a website builder can help you reach a lot of people at once and increase your sales and brand recognition.
Also, a website builder can help you make your website as professional as possible and therefore be taken seriously by clients. Sure, you can sell your art only on social media, but people tend not to view so-called “Social Media Artists” as serious and professional artists.
Your website will add a much more professional look to your name, and people won’t be influenced by the number of followers and likes you have as they are when they’re buying something on social media platforms. Also, having a website adds to the legitimacy of your work, and people will be more sure that you are not some scammer trying to take their money and leave.
6 Tips to Promote Your Work Online
Promoting your art in the right way will help you gain traction and attract clients even faster than usual. Thus, in the long run, a good promotion strategy will help you increase your sales and profits and be able to create even more art. So, if you are wondering how you should promote your work online, you can follow our six tips to promote your work online.
- Influencers and publications – we hate to admit it, but influencers genuinely have an impact on what some people buy and what they ignore. That is why, when promoting your art, you should find a few well-known and respected influencers, publishers, and journalists who will promote your art to their viewers and readers. People like them can give a huge amount of exposure to your art, and you will find yourself with a new audience you never thought you would reach.
- Competitions and events – participating in art competitions and similar events can get you free PR, especially if you win an award. But, even if you don’t win anything, events like those tend to have large numbers of people come and go, who will see your art and hopefully check out your website when they get home.
- Ads – Running paid ads requires financial resources, of course. Still, if you have some resources set aside, you should definitely use them to run ads on popular social media platforms like Instagram, Facebook, Pinterest, and others.
- SEO – as you might have noticed, throughout this article, we have stressed how important SEO is for any online business multiple times. Positioning your website at the top of search engines takes some time, but it pays off in the end. While positioning your website on any search engine, make sure you find a suitable and exciting keyword for which your website will pop up on Google.
- Promotion via email – you can promote your new art or special offers by sending an email containing information about it to your registered clients. You shouldn’t expect your clients to always know about your new art pieces or deals by only putting them on your website since most clients will probably not check your website for news every day, or even every week, or ever, to be honest.
- Be active on social media – even though a website is a better medium through which you can sell online, social media platforms are the best mediums for spreading news and promoting websites. Thus, you should be as active as you can on several platforms, like, of course, Facebook, Instagram, Twitter, but also Pinterest, Dribble, and others.
Summary
With the help of our recommendation system, we have managed to create a list of the top 10 best website builders for artists in 2022. Since our recommendation system involves buying plans from each builder and putting every website builder through a series of rigorous tests, you can rest assured that each builder on our list offers some of the best features and services on the market.
So, suppose you don’t want to spend days and weeks analyzing and comparing hundreds of website builders by yourself. In that case, you can use our recommendation system instead, which was made by professionals in the field, and save yourself the trouble.